Marketing, Strategy, Community
Curiously adventuring towards making a difference
I am a driven and dynamic individual who brings a unique combination of skills and passions to both my professional and personal life. As a strategic marketing expert with a desire to make a positive impact, I have a proven track record of successfully driving revenue growth and positioning organizations for success. My optimistic curiosity and strategic mindset enable me to think outside the box making and find new opportunities.
In my free time, I pursue my love for outdoor activities and am building an NPO, which aims to empower local outdoor communities, called “The Outdoor Project / Le Projet Plein Air”.
My Mission
Strive to find joy and wisdom in every adventure, no matter the journey. Take ownership of my actions and always seek to contribute value and have a positive impact.
Acedemia
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Completed an MBA from the Smith School of Business at Queen’s University via their Accelerated MBA while working as a Director of Sales & Marketing.
GPA (currently 4.0)*
Two capstone projects included a Strategic Fundraising Plan to raise $400M for CP Capital on behalf of Concord Pacific and the evaluation of Amazon disrupting the healthcare industry.
*waiting on a few papers to be graded
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Completed a four-year BBA with Honors in Finance in two years at the University of Western Ontario after discovering being a medical doctor was not for me.
While working on my degree I was elected as an Executive member of the Whistler Snow Federation, the two largest university club in Canada at the time.
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Completed a BSC with Honors in Biochemistry & Genetics, which I absolutely loved.
While working on my degree I volunteered at the Brantford General Hospital and for a soup kitchen in London, On.
Adding Value
Strategy
Thinks critically and creatively to develop and implement plans that achieve the long-term goals of an organization while considering the organization's strengths, weaknesses, opportunities, and challenges.
Marketing
Oversee, and direct the marketing strategy of an organization, including the development and execution of marketing plans and initiatives, as well as the management of cross-functional teams to achieve a company's growth and revenue goals.
Revenue Management
Maximize revenue and profits for organizations, through the use of data analysis, pricing tactics, and yield management techniques.
Community
Promotes the rights, interests, and needs of communities, by raising awareness, and funds, with the goal of creating positive social change.
“Perfection of character: to live your last day, every day, without frenzy, or sloth, or pretense”
— Marcus Aurelius
Always Learning
Always Learning is where I document things I have learned, experienced and reflected on. I used to keep everything in word documents, but I figure I can showcase myself here and maybe even help someone.